No Tree · No Animal · No Home is an augmented reality social awareness campaign addressing deforestation. While the environment appears full of trees at first glance, the AR experience reveals a hidden reality—trees gradually disappearing upon closer observation.
By exposing this contrast, the project highlights how unnoticed loss leads to ecosystem collapse, reminding viewers that without trees, there is no life—and ultimately, no home.
Deforestation leads to habitat loss.
Trees together create a forest system.
Deforestation impacts
Protect trees. Protect life.
